Director of Partner Marketing at mParticle

mParticle Company Profile on astorik
United States
Remote - Job Location(s) only
Full-time
Not Mentioned
Marketing
Marketing
Remote - Job Location(s) only
Full-time
Not Mentioned

Job Description

Are you a creative, collaborative, motivated, and results-oriented marketer? Is building lasting business relationships your forte?

mParticle is looking for a Director of Partner Marketing to own the creation and execution of marketing strategies and campaigns with our technology and solutions partners in support of growth objectives.

In this role, you will work hand-in-hand with the larger Marketing team as well as with key stakeholders from Partnerships, Sales, Customer Success, Product Marketing, and the larger Go-To-Market team to support global partnership and business development initiatives and pipeline. This role is an individual contributor, but requires an experienced professional who is able to orchestrate a cross-functional team to deliver programs and campaigns that drive measurable results.

What You'll Be Doing:

  • Be an active and key member of the Marketing team, working closely with Partnerships, Business Development, and Sales to understand the priorities of each region and the partners to help drive opportunities and pipeline.
  • Conduct research and gather insights into partner, customer, and market behavior; motivations; and attributes to determine new marketing approaches and optimal routes to market.
  • Ideate, strategize, and deliver impactful marketing campaigns and events across sales regions with relevant strategic partners, exploring new and creative tactics, mediums, and venues inclusive of pipe gen campaigns; virtual and in-person experiences; and other activities
  • Work cross-functionally with internal teams, partner teams, and external agencies to execute impactful campaigns on time and within budget
  • Lead multiple, complex timetables successfully in a collaborative and fast-paced environment
  • Measure, optimize and report on program metrics, and present results to key stakeholders and Executive Leadership

 

What We're Looking For:

  • 8+ years experience in marketing with an emphasis on industry, solution, product, and/or partner marketing in high-tech
  • A dynamic, results-oriented personality that works well with others and has the ability to drive projects forward amidst multiple shifting priorities and goals in a matrixed organization
  • Creative problem solver that can generate innovative marketing ideas, work collaboratively, and lead a cross-functional team of stakeholders toward a common goal
  • Highly detail-oriented with strong project management and organizational skills as well as strong written and verbal communications
  • Degree in Marketing or related field required

Eligibility

This opportunity is remote and mParticle practices a hybrid working model.

About

mParticle is the leading independent customer data platform.  We are focused on the infrastructure layer of a Company’s growth stack.  Developers, engineers, product managers and marketers choose mParticle to simplify the flow of customer data between systems and applications, breaking down data silos and improving customer experiences.

We work with big players and small, fueling the customer success of brands like Starbucks, NBC Universal, Spotify and Airbnb.

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